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Media-mix discussions: sure-shot systems for delivering gainful scientific knowledge

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hansra, B.S. (main author), Mangat, I.S. (author)
Format:
Journal article
Publication Date:
1986-06
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146
Subject Term:
education effects, extension, extension communication, extension methods, media effectiveness, media selection, value of information