Milk marches into new era with branded product push

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pollack, Judann (author)
    Format:
    Journal article
    Publication Date:
    1998-01-26
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22229
    Journal Title:
    Advertising Age
    Journal Title Details:
    69(4) : 14
    Subject Term:
    advertising, campaign planning, campaigns, commodity promotion, dairy, drink, and milk

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