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Cotton Inc. tailors ads to win over youth
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Cardona, Mercedes M. (author)
Format:
Journal article
Publication Date:
1999-05-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21563
Journal Title:
Advertising Age
Journal Title Details:
70(20) : 12
Subject Term:
advertising
,
appeals (message)
,
campaign planning
,
campaigns
,
cotton
,
media selection
, and
youth
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