- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Babcock, Richard J. (author) and Wisconsin Agri-Business Council, Inc., Madison, Wisconsin.
- Format:
- Presentation
- Publication Date:
- 1974-12-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: C21068
- Subject Term:
- appeals (message), attitudes, consumer attitudes, consumers, farmer attitudes, farmers, food, information needs, message content, public information, and rural-urban communication
- Notes:
- Pages 9-16 in "Your food supply - handle with care" - annual meeting of the Wisconsin Agri-Business Council, Milwaukee, Wisconsin, December 5, 1974.