- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 1974-03-11
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: C21053
- Journal Title:
- Advertising Age
- Journal Title Details:
- : 62
- Subject Term:
- adoption, adoption process, attitudes, consumer attitudes, consumers, farmers, food, government policies, information seeking, information sources, innovations, public attitudes, and rural development