Improving user attitudes toward and readership of pesticide labels, Subreport IV, The relative effectiveness of referents of fear appeals in pesticide safety communications

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, James F. (author), Read, Hadley (author), Salcedo, Rodolfo N. (author), and Kong, Ana C. (author)
    Format:
    Report
    Publication Date:
    1972-08
    Published:
    USA: Office of Agricultural Communications, College of Agriculture -- Illinois Agricultural Experiment Station, Univeristy of Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: C20855
    Subject Term:
    appeals (message), chemicals, message content, pesticides, risk communication, and safety
    Notes:
    2 copies: one bound, the other unbound, 42 pages

    Tools