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Diffusion research in rural sociology: the record and prospects for the future

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Fliegel, Frederick (main author)
Format:
Book
Publication Date:
1993
Published:
International: Greenport Press, Westport, Connecticut.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
adoption, adoption process, communication research, communication theory, decision making, diffusion, farmers, history, information dissemination, information sources, innovations, social factors
Notes:
132 pages, Includes an historical overview of diffusion research from the 1940s to the 1970s, plus a discussion of recent trends and prospects for the future.