- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Brown, J.W. (author), Ettema, J.S. (author), and Luepker, R.V. (author)
- Format:
- Journal article
- Publication Date:
- 1983
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19877
- Journal Title:
- Public Opinion Quarterly
- Journal Title Details:
- 47 : 516-527
- Subject Term:
- campaign planning, campaigns, communication barriers, communication planning, health education, health information, information needs, and knowledge level