- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 2004
- Published:
- Canada
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19835
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 42(1) : 40
- Subject Term:
- advertising, appeals (message), campaign planning, campaigns, Canada, commodity promotion, dairy, health education, and milk