- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Carlson, Les (author), Grove, Stephen J. (author), and Kangun, Norman (author)
- Format:
- Journal article
- Publication Date:
- 1993-09
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19560
- Journal Title:
- Journal of Advertising
- Journal Title Details:
- 22(3) : 27-40
- Subject Term:
- advertising, appeals (message), content analysis, environment, environmental communication, image, message content, persuasion, and bias
