- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Doerfert, David L. (author / Texas Tech University), Akers, Cindy (author), and Haygood, Jacqui (author)
- Format:
- Paper
- Publication Date:
- 2003-06-14
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 125 Document Number: C17963
- Subject Term:
- appeals (message), biotechnology, campaigns, food safety, labeling, mass media, media effectiveness, message content, nutrition labeling, risk communication, roles, and genetic engineering
- Notes:
- 32 p., Paper presented to the Research Special Interest Group, Agricultural Communicators in Education conference, Kansas City, Missouri, June 2003
