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Reaching traditional and nontraditional extension audiences

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Richardson, J.G. (main author), Clement, D.M. (author), Mustian, R.D. (author)
Format:
Journal article
Publication Date:
1997
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
audience analysis, communication methods, extension communication, media effectiveness, media selection