- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Evans, James F. (author)
- Format:
- Speech
- Publication Date:
- 1974-10-21
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15640
- Subject Term:
- advertising, appeals (message), message content, writing styles, and marketing communication
- Notes:
- 9 p., Speech delivered to the 1974 NAMA Workshop of the National Agri-marketing Association (Midwest Chapter) in Chicago, Illinois, Oct 21, 1974
