- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Verghese, B.G. (author)
- Format:
- Journal article
- Publication Date:
- 1981
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14649
- Journal Title:
- Media Asia
- Journal Title Details:
- 8(1) : 24-34
- Subject Term:
- communication planning, development communication, India, languages, mass media, media effectiveness, participation, roles, rural development, and traditional media