- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Madhavan, P.K.S. (author)
- Format:
- Journal article
- Publication Date:
- 1984
- Published:
- International: National Council of Developmental Communication, Karnal, India.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14295
- Journal Title:
- Interaction
- Journal Title Details:
- 2(3) : 64-69
- Subject Term:
- campaigns, communication planning, development, development communication, development issues, development programs, India, media effectiveness, and rural development
