Development communication campaigns
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Snyder, Leslie B. (author)
- Format:
- Book chapter
- Publication Date:
- 2002
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14199
- Subject Term:
- campaign planning, campaigns, communication planning, development, development communication, development issues, education effects, history, information issues, participation, rural development, and social marketing
- Notes:
- Chapter 25 in William B. Gudykunst and Bella Mody (eds.), Handbook of international and intercultural communication, second edition. Sage Publications, Thousand Oaks, CA. 606 pages.
