- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hansen, Donald (author), Kurth, Troy (author), and McNamara, E.F. (author)
- Format:
- Book chapter
- Publication Date:
- 1981
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14162
- Subject Term:
- campaign planning, campaigns, communication planning, development communication, forestry, safety, and wildlife
- Notes:
- Chapter 7 in R.E.Rice and W.J. Paisley, Public communication campaigns. Sage Publications, Beverly Hills, CA. 328 pages.