Development ethos, mass media and consumerism: need for a re-thinking

Collection:

Agricultural Communications Documentation Center (ACDC)

Contributor:

Julka, Abnash C. (main author)

Format:

Book chapter

Publication Date:

1992

Published:

International

Location:

Agricultural Communications Documentation Center, Funk Library, University of Illinois

Subject Term:

advertising, development, development communication, development issues, ethical issues, mass media, media effectiveness, social control

Notes:

Chapter 6 in S.R. Mehta (ed.), Communication and development: issues and perspectives. Rawat Publications, Jaipur, India. 272 pages.