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Development ethos, mass media and consumerism: need for a re-thinking

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Julka, Abnash C. (main author)
Format:
Book chapter
Publication Date:
1992
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, development, development communication, development issues, ethical issues, mass media, media effectiveness, social control
Notes:
Chapter 6 in S.R. Mehta (ed.), Communication and development: issues and perspectives. Rawat Publications, Jaipur, India. 272 pages.