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Turned on or tuned out? Examining message effectiveness on awareness and attitudes toward low-level risks

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Grantham, Susan (main author), University of Florida
Format:
Paper
Publication Date:
2002-02
URL:
http://agnews.tamu.edu/saas/2002/sgrantham.htm
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 120
Subject Term:
appeals (message), attitudes, environmental communication, knowledge level, message content, pest management, public attitude, risk communication
Notes:
8 p., Paper presented to the Southern Association of Agricultural Scientists, Agricultural Communications Section, Orlano, FL, February 2002