Staying on top: agency execs must master mergers, retain business and explore areas for growth

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Krebs, Candace (author)
    Format:
    Magazine article
    Publication Date:
    2001-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C12682
    Journal Title:
    Agri Marketing
    Journal Title Details:
    39(6) : 32-34
    Subject Term:
    advertising, advertising agencies, agri-marketers, agribusiness, communication units, and information services

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