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Start spreading the news -- a case study on marketing 'Millie' and cloning research

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Pantalone, Margot (main author), Clark, Patricia (author), Anderson, Misty (author), Denney, Charles (author)
Format:
Conference paper
Publication Date:
2001
URL:
http://agnews.tamu.edu/saas/pantalone2001.htm
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116
Subject Term:
campaign planning, campaigns, information services, public relations, publicity, research communication, risk communication, scientific communication, genetic engineering
Notes:
A Paper Presented to the Southern Association of Agricultural Scientists Agricultural Communications Section, Fort Worth, TX, January 2001