- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hogan, Miller (author)
- Format:
- Conference proceedings
- Publication Date:
- 2000-04
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10897
- Journal Title Details:
- 17 page
- Subject Term:
- advertising, communication planning, Internet, media effectiveness, media selection, WWW (World Wide Web), and e-commerce
- Notes:
- Presentation by Miller Hogan, Bader Rutter Associates, Broolefield, Wisconsin, at National Agri-marketing Association meeting, Kansas City, Missouri.