- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Stauber, John C. (author) and Rampton, Sheldon (author)
- Format:
- Journal article
- Publication Date:
- 1996
- URL:
- http://www.prwatch.org/Q1-96/madcow11.html
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10629
- Journal Title:
- PR Watch
- Journal Title Details:
- <3 (1): 4 pages>
- Subject Term:
- accuracy, beef, credibility (sources), dairy, ethical issues, food safety, health education, public relations, and risk communication
- Notes:
- A publication of the Center for Media & Democracy, public interest reporting on the PR/Public Affairs Industry