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What determines the cost of advertising in farm broadcasting?

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Kummerow, G. (main author)
Format:
Journal article
Publication Date:
1988-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, media selection, radio, radio programs, rural broadcasts
Notes:
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96