What determines the cost of advertising in farm broadcasting?

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kummerow, G. (author)
    Format:
    Journal article
    Publication Date:
    1988-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09856
    Journal Title:
    Agri Marketing
    Journal Title Details:
    26(6) : 38
    Subject Term:
    advertising, media selection, radio, radio programs, and rural broadcasts
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 13. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Agricultural Publications, 1985-88, 1993-96

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