Account planning moves up its forces

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wolfe, John (author)
    Format:
    Journal article
    Publication Date:
    1995
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08571
    Journal Title:
    Agri Marketing
    Journal Title Details:
    April 1995 : 18-20
    Subject Term:
    advertising agencies, campaign planning, communication methods, communication planning, and communication units

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