Demographic versus media advertising effects on milk demand : the case of the New York City market

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kinnucan, Henry W. (author)
    Format:
    Report
    Publication Date:
    1982
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08304
    Subject Term:
    advertising research, commodity promotion, dairy, New York, USA, and socio-economic aspects
    Notes:
    Evans, AgComm teaching; see also C05282, Ithaca, NY : Cornell University, March 1982. 28 p. (Agricultural Economics Staff Paper No. 82-5)

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