« Previous | of | Next »

Eat right Montana! A successful statewide nutrition education coalition

Agricultural Communications Documentation Center (ACDC)
Dennee, Phyllis M. (main author), Paul, Lynn C. (author), Montana State University Extension, Bozeman, MT
Conference paper
Publication Date:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97
Subject Term:
campaign planning, campaigns, nutrition education, organizations, state programs
James F. Evans Collection, Ham, Mimeographed, 1994. 1 p. Presented at the Society for Nutrition Education, Portland, OR, July 16-20, 1994., A successful statewide nutrition education model has been developed with the mission to endorse and support efforts to improve the ability of Montanans to improve nutritional health. The objectives include: 1) develop an identity and logo for Eat Right Montana, 2) select yearly nutrition education themes, and 3) coordinate and provide resources for yearly themes and education campaigns. Members of the coalition form a broad base of food and nutrition interests, such as Extension Service, Public Health Nutrition, Beef Council, Food Distributors Association, School Food Service, University Dietetic Students, and the State Dietetic Association. The Coalition has been highly successful in identifying and promoting the Coalition and its yearly educational themes among many food and nutrition agencies throughout the state. For example, the first year's theme "Five A Day' has been successfully promoted at the state legislature, in schools, and with Extension audiences. The evaluation of the program indicates that the coalition is a successful model for striving for the Health [People] 2000 objectives.