- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Teague, Charlie (author / Meyocks Benkstein Associates, Inc., Des Moines, IA)
- Format:
- Journal article
- Publication Date:
- 1993-03
- Published:
- USA: Niles, IL : Century Communications Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07443
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 31 (3) : 35
- Subject Term:
- advertising, advertising research, audience research, and marketing research
- Notes:
- James F. Evans Collection
