« Previous | of | Next »

10 kernels of truth : ways to use database marketing strategy to reach the right audience

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Jones, Chuck (main author), Osenga, Greg (author), Jones: Vice President of Creative and Account Services, Washburn Direct Marketing, Charlotte, NC; Osenga: Director of Database Marketing, Washburn Direct Marketing, Charlotte, NC
Format:
Journal article
Publication Date:
1992-06
Published:
USA: Niles, IL : Century Communications Inc.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89
Subject Term:
databases, electronic marketing, marketing techniques
Notes:
James F. Evans Collection