Generic promotion and market development concepts : export markets

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nichols, John P. (author / Professor of Food Marketing, Department of Agricultural Economics, Texas A&M University)
    Format:
    Conference paper
    Publication Date:
    1991-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06149
    Subject Term:
    commodity promotion, exports, and markets (selling)
    Notes:
    James F. Evans Collection; See C06148 for original, In: Nichols, John P.; Kinnucan, Henry W.; and Ackerman, Karen Z., eds. Economic effects of generic promotion programs for agricultural exports : papers presented at a symposium on evaluating economic effects of generic promotion programs for agricultural exports; 1990 February 22-23; Washington, D.C. College Station, TX : Agricultural and Food Policy Center, Department of Agricultural Economics, Texas A&M University, 1991. p. 3-10

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