Communication strategies for technological change in agriculture : implications for rural society

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chamala, Shankariah (author), Crouch, Bruce R. (author), and Agricultural Extension Unit, Department of Agriculture, University of Queensland, St. Lucia, Queensland, Australia; Agricultural Extension Unit, Department of Agriculture, University of Queensland, St. Lucia, Queensland, Australia
    Format:
    Book chapter
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: C03184
    Subject Term:
    adoption, adoption process, Australia, communication, development communication, diffusion, extension, extension agents, extension communication, extension programs, extension services, farmers, and rural development
    Notes:
    In: Crouch, Bruce R., and Chamala, Shankariah, eds' Extension education and rural development. Volume 2 : experience in strategies for planned change. New York : John Wiley & Sons Ltd., 1981. p. 267-275

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