Generic advertising of farm products

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morrison, Rosanna Mentzer (author)
    Format:
    Report
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03002
    Subject Term:
    buying behavior, commodity promotion, economics of information, food, media effectiveness, product promotion, promotion, and value of information
    Notes:
    Three copies, James F. Evans Collection, Washington, D.C. : National Economics Division, Economic Research Service, U.S. Department of Agriculture, 1984. 15 p. (U.S. Department of Agriculture, Economic Research Service, Agricultural Information Bulletin Number 481)

    Tools