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Communication strategy : does the two-step still work?

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Lovejoy, Stephen B. (main author), Parent, F. Dale (author), Parent: Department of Sociology, Southeastern Louisiana University; Lovejoy: Department of Agricultural Economics, Purdue University
Format:
Journal article
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 64
Subject Term:
adoption, adoption process, diffusion, distribution, ethical issues, extension communication, information issues, trends, universities
Notes:
James F. Evans Collection