25 years of 'Muddy Boots' : new agri-marketing; sample of Fletcher/Mayo success

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1983
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 57 Document Number: C01492
    Journal Title:
    Marketing and Media Decisions
    Journal Title Details:
    (June 1983): 172, 174
    Notes:
    AgComm Teaching

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