- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Downey, W. David (author / Purdue University, Department of Agriculture Economics) and Purdue University, Department of Agriculture Economics
- Format:
- Journal article
- Publication Date:
- 1980
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01014
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 18(6) : 42
- Subject Term:
- buying behavior, communication planning, market analysis, markets (selling), publicity methods, sales methods, and sales promotion
- Notes:
- AgComm Teaching
