- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 1981
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00962
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 19(7): 36, 38
- Subject Term:
- agribusiness, baseline research, communication planning, evaluation, exhibits, expenditures, fairs, management, National Agri-Marketing Association (NAMA), and perception
- Notes:
- AgComm Teaching
