- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lumpp, J.A. (author)
- Format:
- Journal article
- Publication Date:
- 1984
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00883
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 22(3) : 48, 50-51
- Subject Term:
- advertising research, audience research, communication analysis, exhibits, interviewing, marketing research, research, research methods, and shows
- Notes:
- AgComm Teaching
