- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Norvell, D.W. (author / Kansas State University, College of Business Administration) and Kansas State University, College of Business Administration
- Format:
- Report
- Publication Date:
- 1982
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 52 Document Number: C00625
- Subject Term:
- agribusiness, credibility (media), decision making, farmer perceptions, fertilizer promotion, information seeking, media effectiveness, media use, product promotion, and retail promotion
- Notes:
- AgComm Teaching, Manhattan, KS : Agricultural Experiment Station, Kansas State University Department Report, 36 p. Nov. 1982.
