- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Schramm, Wilbur (author / Professor Emeritus of Communication, Stanford University) and Professor Emeritus of Communication, Stanford University
- Format:
- Book
- Publication Date:
- 1977
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 42 Document Number: B04906
- Subject Term:
- media, media research, media selection, and teaching
- Notes:
- Contains Table of Contents and Chapter 1, Agenda only, Beverly Hills, CA : Sage Publications, Inc., 1977. 315 p.
