Reid, Robert L. (author) and Viskochil, Larry A. (author)
Format:
Book
Publication Date:
1989
Published:
USA: University of Illinois Press, Urbana, and Chicago Historical Society.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26617
Notes:
194 pages., "The book illustrates the way in which this programme of documentation not only informed and motivated the public and the government but also contributed to the acceptance of photography as art form."
8 pages., via online journal., Land degradation and soil nutrient depletion have become serious threats to agricultural productivity in sub- Saharan Africa. To improve agriculture production, research has led to recommendation of a range of integrated Soil fertility Management (ISFM) options, of proven effectiveness, for soil fertility improvement. Although many factors contribute to the low adoption of ISFM by farmers, communication gaps between extension agents and farmers lie at the heart of the problem. Hence, the study sought to investigate factors considered by agricultural extension agents in selection of communication channels to disseminate soil fertility information in the central highlands of Kenya. Structured questionnaires were used to elicit information from 105 extension agents. Both descriptive and inferential statistics were used for data analysis. In choosing the communication method to be used in dissemination of soil fertility management (SFM) practices, target group was scored as the most relevant factor followed by type of SFM, time available then number of staff sequentially. Education was perceived to highly influence the selection of workshop (M= 3.4) while age was perceived to highly influence the selection of video showing (M= 2.8) as extension methods in dissemination of SFM. The implication of the study is that diverse communication channels should be utilized to get to farmers of different socio economic characteristics.
Bachtiar, H. (author), Mundy, P. (author), and Iowa State University and the University of Wisconsin-Madison, USA; Central Research Institute for Food Crops, Indonesia
Format:
Manual
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: C08797
Notes:
James F. Evans Collection, Published by the Department of Journalism and Mass Communication. Iowa State University, Ames, Iowa 50011, USA. 1992.
USA: Delmar, Centage Learning, Clifton Park, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01730
Notes:
"As communicators, we are caretakers of an industry - one of the most important industries in the history of humankind. It is our duty as students and teachers of agriculture to learn, as efficiently and thoroughly as we can, the skills needed to tell a positive story about agriculture through words, pictures and Web site content. This book will help you in that goal." (p. xiii)
