Via online issue. 3 pages., Results of a 2020 study by the Produce for Better Health Foundation indicate that fruit and vegetable consumption in the U.S. has declined almost 10 percent since 2004.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: C21821
Notes:
Gallup Organization, Princeton, New Jersey., Responses from U.S. adults to questions about the foods they include in their diets: beef and other red meat; carbohydrates; fat; fish and other seafood; fruits; grains such as bread, cereal, pasta and rice; salt; soda or pop; sugar; and vegetables
9 pages, The present study was conducted in Faisalabad at Social Sciences Research Institute, Pakistan
Agricultural Reseaerch Council, Ayub Agricultural Research Institute, Faisalabad, Pakistan
during 2019. Countries wise time series data of exported fruits and vegetables were taken
from AMIS for finding instability of commodities and countries. Current study focused on the
compound annual growth rates of production, export quantity and value of mostly exported
fruits and vegetables. Growth trends of selected commodities were executed by using semitrend growth model. Coefficient of variation technique was used to find out instability of specific
commodity for specific country/market. Selected exported vegetables (potato, tomato, onion
and garlic) indicated instability results for Sri Lanka, Malaysia, Qatar and Indonesia among
given markets and within the given period. Among fruits kinnow export shared 24.96, mango
export results showed 22.08 percent share in total fruits export followed by 13.55 percent share
of orange and 8.6 percent export share of dates dried in total export from Pakistan. Results
observed for instability of exports to countries, minimum value of coefficient of variation (24.34
percent) was recorded for Bahrein market for kinnow export and Bahrein market was stable
among given markets. Similarly, mango results showed that export of mango to Germany market
was stable among given markets and within the given period. Export of orange to Saudi Arabia
market and export of dates to Bangladesh market was stable among given markets within the
given period of time. Finally, in order to lessen the instability, it can be proposed that Pakistan
ought to take steps to boost the exports of primary commodity and value added products to raise
revenue profitable.
Online from publication. 3 pages., Ideas for staffing and promoting sales of fruits and vegetables in the produce departments of retail food stores during the Easter season, which features nearly as heavy volume as Thanksgiving.
9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.
Online from publication. 2 pages., Report of a panel discussion at the Produce Marketing Association's Fresh Summit. Includes reference to need in marketing communications for greater orientation to consumer needs and desires.
Online from publisher. 4 pages., "There are several ways to ensure profitability when considering whether to add distribution or delivery services to your company. Those same methods also can help you evaluate whether the services you already offer are making you money."
Online from publication. 3 pages., Author compares the produce departments of two food stores, in terms of appearance, organization, selection, and staff assistance. Emphasizes how loyal customer retention affects grocery bills, which are "everyone's single-largest bill, behind a mortgage or rent."
Describes a mentoring program sponsored by the National Immigrant Farming Initiative that links aspiring Latino immigrant farmers with established U.S. farmers
8 pages., Via online journal., With growing interest in food system solutions to address poor health outcomes related to preventable chronic diseases, organizations and researchers are examining the value of community gardens as interventions to promote individual and community health. Research suggests that participation in community gardens improves access to fresh, healthy foods and increases fruit and vegetable consumption. In addition to these physical benefits, research also documents a variety of social and communal benefits, by expanding social capital, stabilizing neighborhoods, and cultivating relationships. Unfortunately, most of these studies focus on a specific case, cross case, or intervention studies within a geographically specific locale. Learning lessons from successful community garden programs can be difficult because community gardens often rely on the synergy of a complex network of support agencies that assist in various technical and educational capacities. The purpose of the study was to demonstrate the use of a framework for program development and evaluation that stakeholders, including extension, can adopt to show program outcomes. The framework used a Delphi approach with a diverse panel of community garden stakeholders to reach consensus about program outcomes. The study demonstrated that the panel could reach consensus on a variety of short-, medium-, and long-term outcomes.
Das, Emmanuel (author) and International Association for Media and Communication Research, London, UK.
Format:
Abstract
Publication Date:
2010-07-18
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C36280
Notes:
Retrieved 03/22/2011, Via online. Page 28 in Book of Abstracts: Participatory Communication Research Section of the IAMCR Conference, Braga, Portugal, July 18-22, 2010.
13 pages, via online journal, This study tested whether message tailoring of recipes and food-use tips for low-income households is superior to providing a generic version of the material. The field experiment was conducted in the busy conditions found at community food pantries, and included 10 food distributions at each of six sites. We analyzed the consumption of fresh vegetables 6 days following distributions, and retention of print materials 6 weeks later. Self-determination and reactance theories guided the development of tailoring in an indigenous fashion, allowing each pantry client to choose recipes and food tips thought personally useful. This contrasted against paternalistic tailoring, common in health communication, where a motivational theory is used to regulate the health messages given to recipients. Results demonstrated benefits of tailoring over both generic and control conditions and uncovered the degree of tailoring that produced the largest effects. As suggested by construal level theory, the intervention addressed recipients' immediate and concrete decisions about healthy eating, instead of distant or abstract goals like prevention of illnesses. We documented per-client costs of tailored information. Results also suggested that benefits from social capital at sites offering a health outreach may exceed the impact of message tailoring on outcomes of interest.
Bu Zhong (author), Fan Yang (author), Yen-Lin Chen (author), and College of Communication, Pennsylvania State University
Department of Agricultural Economics, Sociology, and Education, College of Agricultural Sciences, Pennsylvania State University
Format:
Journal article
Publication Date:
2015
Published:
Elsevier
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 16 Document Number: D10462
10 pages., Via online journal., Agricultural extension systems often fail due to inadequate knowledge of farmers’ information needs and sharing strategies. This study aims to meet an urgent need of studying information needs and sharing strategies among vegetable farmers and vendors in Chengdu, China, whose results might be used in building a center of agricultural information disseminating vegetable production and marketing information. The findings disclose interesting differences between the farmers and vendors regarding their willingness to join such a center, information needs, sharing strategies and preferred information sources. Ample evidences justify the construction of the proposed center of agricultural information, which should not only empower the vegetable farmers and vendors but also enhance the efficiency of the existing vegetable supply chain and food security. Cross-discipline research involving both agriculture and communication scholars, like this, should shed more insights on working out strategies to cope with agricultural challenges.
Eastwood, David B. (author / University of Tennesse. )
Format:
Conference paper
Publication Date:
1997-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C09326
Notes:
Presented in a symposium, Change in the Retail Food Industry, at the Annual Meeting of the American Agricultural Economics Association, Toronto, ON, Canada, July 1997
Online from publication. 1 page., Produce Market Guide magazine invites applicants for a new Produce Artist Award to honor the work of merchandisers bringing seasonality to life in produce departments with large, creative displays that show shoppers which fruits and vegetables are plentiful, delicious and a great value in a given week.
Harris, Craig K. (author), Tomazic, Terry J. (author), and Katz, Barry M. (author)
Format:
Book chapter
Publication Date:
2002
Published:
USA: Praeger, Westport, Connecticut.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37080
Notes:
See C37075 for original, Pages 57-74 in Ronald C. Wimberley, Craig K. Harris, Joseph J. Molnar and Terry J. Tomazic (eds.), The social risks of agriculture: Americans speak out on food, farming and the environment. Praeger, Westport, Connecticut. 163 pages.
Author describes a conflicting message related to a recent Food and Drug Administration ruling that food companies can tell consumers that eating as little as one-half cup of tomatoes and tomato-based products weekly reduces the risk of prostate cancer.
Online from the periodical. 2 pages., Reports marketing communications and leadership perspectives of Jeff Cady, the Produce Market Guide "Produce Retailer of the Year."
Online from publication. 3 pages., "As we find evermore convenient ways to serve customers and work smarter, let's not lose the human touch. We all need it, no matter our age or location."
Wolf, Randi L. (author), Lepore, Stephen J. (author), Vandergrift, Jonathan L. (author), Wetmore-Arkader, Lindsay (author), McGinty, Elizabeth (author), Pietrzak, Gabriel (author), and Yaroch, Amy L. (author)
Format:
Journal article
Publication Date:
2008-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28596
Online from publisher. 3 pages., In this commentary, the Executive Director of the Alliance for Food and Farming argues that the "dirty dozen" list published annually by the Environmental Working Group is "scientifically unsupportable, negatively impacts consumers and it is insulting to farmers and farm workers working hard every day to provide produce to consumers." She says, "If we have learned anything from the pandemic, it is that science (not rhetoric or false claims) needs to guide our health and safety choices."
2 pages, Online from publication. 2 pages., Food Marketing Institute's 2020 Power of Produce Report indicated that the power of local produce is not fading. More than 50% of respondents said they would like to see a greater assortment of locally grown produce at their primary store. Great promotions, displaying items in season and eye-catching displays were identified as most effective at driving impulse purchases, which tend to involve local produce.
Online from publisher. 3 pages., Case examples in the eastern U.S. of consumer food buying from local, -in-state, and regional producers, with expressions of increased interest and preference.
Via online issue. 6 pages., Part of a series about how to succeed in produce display contests. This article emphasizes how display contests grow shopping basket size, expose new items to customers, help create an engaging image, build teamwork within the store, generate fun, and allow your community and beyond to see your work. "In the end, it really is all about having fun."
Riley, Harold (author), Saurez, Nelson (author), Shaffer, James (author), Henkety, Donald (author), Larson, Donald (author), Guthrie, Colin (author), and Lloyd-Clare, David (author)
Format:
Collection
Publication Date:
1970-03-31
Published:
Columbia: Latin American Studies Center, Michigan State University, East Lansing, MI
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: KerryByrnes2 Document Number: D00883
Notes:
Kerry J. Byrnes Collection, Research Report No. 5, Marketing in Development Communities Series, 386pp
21 pages., Economic analyst provided evidence of "the deplorable state of affairs in the analytical procedure employed in the evaluation of the effects of advertising in the agricultural field."
This editorial is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder., Discusses why multi-media campaigns for corn, vegetables, and fish have not enjoyed success matching that of the widely-cited media campaign which the Philippine Ministry of
Agriculture staged for rice (Masagna 99). Calls for research.
Brief reports about serving the fruit and vegetable markets from Meister Media Worldwide, Southeast Agnet, Vance Publishing, Western Farm Press, Malcolm Media Ag Publishing and Annex Publishing.
12 pages, According to the World Health Organization a diet high in vegetables may reduce the risk of coronary heart diseases, stroke, and certain types of cancer. In addition, vegetables have lower carbon footprints than most other foods. The main objective in this paper is to find drivers behind vegetable consumption, with emphasis on health and environmental motivation. We used the theory of planned behavior together with direct acyclic graphs as a theoretical basis. The empirical analysis applied the graded response model and bounded beta regression with survey data from 2019. The main results show that health attitude is a stronger motivator for vegetable consumption than environmental attitudes.
Online from publication. 2 pages., Report on retail grocers using retail display sleeves to capture the attention of shoppers seeking a suitable side dish for their prepared, at-home meals. Cited as specially effective for secondary display at the meat counter or in the seafood department. "MountainKing's display sleeves present images of various meal possibilities with the company's different potato varieties."
Williams-Piehota, Pamela (author), Pizarro, Judith (author), Navarro Silvera, Stephanie A. (author), Mowad, Linda (author), and Salovey, Peter (author)
Format:
Journal article
Publication Date:
2006
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36416
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25969
Notes:
Via Commonwealth Press Union. 1 page., Bronwyn Herbert summarizes a presentation at the CPU Biennial Conference and Commonwealth Editors' Forum, Sydney, Australia.
