Smith, Thomas W. (author / Director, Engineering Telecommunications, Department of Engineering Professional Development, University of Wisconsin, Madison, WI)
Format:
Report
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07108
Notes:
James F. Evans Collection; reprinted from the 1992 International Journal for Continuing Engineering Education, Mimeograph. Madison, WI: University of Wisconsin, 1992. 6 p.
Traces use of word of mouth marketing strategies back to 1979 when Ciba-Geigy used peer influence selling teleconference programs to accelerate adoption of Dual herbicide.
Dooley, Kim E. (author), Doerfert, David (author), Murphrey, Theresa Pesl (author), Burris, Scott (author), Miller, Rene P. (author), and Dooley, Larry M. (author)
Format:
Paper
Publication Date:
2008-04-19
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29992
Notes:
Presented at the Western Region American Association for Agricultural Education Research Conference, Park City, Utah, April 16-19, 2008. 16 pages.
Jose, H. Doug (author), Rood, Deborah A. (author), and Cooperative Extension Service, University of Nebraska, Lincoln, NE
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08048
Notes:
James F. Evans Collection, In: The Information Age: what it means for extension and its constituents. Columbia, MO: Cooperative Extension Service, University of Missouri, 1994. (Proceedings of a North Central Region Extension workshop for marketing and management specialists, May 24-26, 1994, St. Louis, MO.) p. 125-131.
Dodrill, Steve (author / Electronic Media Specialist, Oregon State University)
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07839
Notes:
James F. Evans Collection, Mimeographed, 1994. 15 p. Paper presented at the International Agricultural Communicators in Education Conference, Moscow, ID/Pullman, WA, July 16-20, 1994.
Dooley, Kim E. (author), Doerfert, David (author), Murphrey, Theresa Pesl (author), Burris, Scott (author), Miller, Rene P. (author), and Dooley, Larry M. (author)
Format:
Paper
Publication Date:
2008-04-19
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29993
Notes:
Presented at the Western Region American Association for Agricultural Education Research Conference, Park City, Utah, April 16-19, 2008. 15 pages.
