USA: U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10767
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Preliminary draft for discussion purposes. 30 pages., Contains materials to be used in meetings to be held by USDA and other officials during meetings with small farmers.
18 pages, Soil and land degradation is a common issue in Sub-Saharan Africa leading to poor yield and threatening food security, yet soil conservation technologies remain underutilized. To build on prior work that primarily emphasizes demographic differences in adoption, this study contributes by identifying underlying social and cultural factors that influence farmers' perceptions about and willingness to adopt soil conservation management practices in a rural region of Malawi. Key informant interviews were first conducted to identify constraints slowing composting adoption, which were then used to structure the creation of participatory videos—videos created with the active participation of local farmers that demonstrated compost manure practices and benefits. Farmers from the same communities subsequently participated in focus group discussions before and after the moderated screening and discussion of these videos in order to obtain a more in-depth understanding of the constraints and possible ways to overcome them. Among the identified constraints to the use of composting were inefficient government programs such as the Farm Input Subsidy Program that contributed to a belief that only subsidized chemical fertilizers provided positive returns on investment, a lack of support from extension services that diminished compost use, social norms around gender that hindered women farmers from attempting to use composting, and livelihood strategy changes that led to labour shortages. Findings from the focus groups showed that the participatory video method encouraged adoption by helping farmers, and especially women, to reconsider composting, test it, and reflect upon social and cultural constraints impeding adoption. Over half of the farmers in the study tested composting for the first time after discussing the videos and changed their perception of both the value of composting and their own ability to use these types of soil conservation practices.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09926
Notes:
NCR-90 Collection, From Document D09924, "Department of agricultural journalism University of Wisconsin-Madison: Faculty and graduate student research, 1990". Page 5.
9 pages., In order to facilitate the adoption of Information and Communication Technology (ICT) for accessing agricultural information by smallholders, it is critical to understand their perspectives on the use of ICT. However, few empirical studies have considered how smallholders utilise ICT in Central Vietnam. This research investigates the Central Vietnamese smallholders’ views on the extent of use of ICT for accessing agricultural information. A sample size of 250 smallholders was randomly selected from a total of 687 smallholders in Trieu Phong district, Central Vietnam. A two-section questionnaire was used to gather data. Descriptive and inferential statistics were used to analyse the data. The smallholders used mobile phones, TV and radio networks/broadcasts as the common ICT tools, and these were also effective ICT tools for accessing agricultural information. Lack of knowledge and skills for using applications on mobile phones were the main challenge to the smallholders’ use of ICT. A statistically significant relationship, existing between the extent of mobile phone use and the smallholders’ age (χ = 10.04, p = 0.040), gender (χ = 5.99, p = 0.014) and the type of households (χ = 6.84, p = 0.033), was found. Similarly, there was a statistically significant relationship existing between the extent of radio network/broadcast use and the smallholders’ age (χ = 9.58, p = 0.048) and gender (χ = 4.83, p = 0.028).
21 pgs., CTs (Communications technologies) have revolutionized agricultural information services at every level in the agricultural sector, thus impacting rural development and catalysing poverty alleviation strategies. This has largely been the case with small-scale farmers in rural areas in developing countries where mobile technologies have penetrated more than most other ICT tools. However, in some of the farming environments, mobile phone use is largely driven by agricultural extension workers. This paper seeks to examine the way mobile phones are used for information access in situations where agricultural extension workers are a critical intermediary in the agricultural information services. Interviews were conducted with 10 randomly selected farmers who were part of the Dzindi irrigation scheme. The findings were that from the variety of information available to the farmers the most important source was the extension officer. The extension officer and the radio were indicated to be the most reliable independent sources of information. The other sources, such as the radio, family members, and friends, suppliers of chemicals, books and magazines, were only considered reliable if the information could be verified or vouched for by the extension officer. Increasing the information handling skills of extension officers, training of farmers to use smart features of their phones and promoting the usual face-to-face communication use of conventional methods, which is what usually gives rise to the mediation of mobile phones, were recommended.
4 pages, Sustaining farm profitability has been challenging for North Carolina smallholder farmers facing
market failure. Small farms earning between $10,000 or less and $50,000 annually in net farm income need alternative practices that will make them more profitable. This study assesses North Carolina small farmers’ understanding and attitudes towards value-added agriculture. We conducted farmer focus group interviews and analyzed the data using Qualitative Data Analysis Miner Lite. We found that the main drivers of value-added agriculture include improving on-farm profitability, product expansion, and market growth. High production costs and lack of government assistance are some of the factors limiting value-added participation.