Search

    Start Over Subject Term selling

    202. Small exhibits, big opportunities

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fendrick, R.C. (author / Ohio State Farm Science Review, Columbus, OH) and Ohio State Farm Science Review, Columbus, OH
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00943
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(7): 42-44
    Notes:
    AgComm Teaching

    203. Spinning more plates : how to be an effective district manager

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Dept of Agricultural Economics, Purdue University) and Dept of Agricultural Economics, Purdue University
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00884
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(1) : 20-21
    Notes:
    AgComm Teaching

    204. Telemarketing of the '80's - the answer for agriculture?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Van Vechten, L.R. (author / Freehold Galleries Inc., Howell, NJ) and Freehold Galleries Inc., Howell, NJ
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00932
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(10): 52-53
    Notes:
    AgComm Teaching

    207. CAP/PIK : It's time to act

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Strock, C. (author / Kenrick Advertising Inc., St. Louis) and Kenrick Advertising Inc., St. Louis
    Format:
    Journal article
    Publication Date:
    1983
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00831
    Journal Title:
    Agri Marketing
    Journal Title Details:
    21(10) : 76
    Notes:
    AgComm Teaching

    208. Direct marketing : ringing up lower sales costs

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    David, T.A. (author / Tim David Marketing Services Inc., New York) and Tim David Marketing Services Inc., New York
    Format:
    Journal article
    Publication Date:
    1983
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00834
    Journal Title:
    Agri Marketing
    Journal Title Details:
    21(9) : 56, 58, 60-62
    Notes:
    AgComm Teaching

    214. Participating in the Frankfurt book fair

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hargrove, T.R. (author / International Rice Research Institute, Information Services Department, Los Banos, Philippines.) and International Rice Research Institute, Information Services Department, Los Banos, Philippines.
    Format:
    Journal article
    Publication Date:
    1983
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00746
    Journal Title:
    ACE Quarterly
    Journal Title Details:
    66 (2) : 11-14
    Notes:
    AgComm Teaching

    219. You must tell them to see them

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Might, C.F. (author)
    Format:
    Journal article
    Publication Date:
    1982-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09512
    Journal Title:
    CHATS
    Journal Title Details:
    43(7) : 5
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 5. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    220. Ag Buyers Guide

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Classifieds
    Publication Date:
    1982-03-11
    Published:
    USA: Tower Corp
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: A-Co V1.14; Folder: V1.14.A.003 Document Number: D03293
    Journal Title:
    1
    Journal Title Details:
    1
    Notes:
    47 pgs, Volume One Number One Collection; James F. Evans Collection

    221. Cheese promotions boost sales

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    United Dairy Industry Association (author)
    Format:
    Brochure
    Publication Date:
    1982
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08384
    Notes:
    Evans, AgComm teaching, Rosemont, IL : United Dairy Industry Association, [1982?]. 7 p.

    223. Evaluating salespeople

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Dept. of Agriculture Economics) and Purdue University, Dept. of Agriculture Economics
    Format:
    Journal article
    Publication Date:
    1982
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00780
    Journal Title:
    Agri Marketing
    Journal Title Details:
    20(2): 70-73
    Notes:
    AgComm Teaching

    225. Taking care of it yourself

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bethards, H. Gordon (author / Du Pont, Agrichemicals Division) and Du Pont, Agrichemicals Division
    Format:
    Journal article
    Publication Date:
    1982
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00781
    Journal Title:
    Agri Marketing
    Journal Title Details:
    20(1): 24
    Notes:
    AgComm Teaching

    228. Being the bearer of bad news

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Dept of Agricultural Economics) and Purdue University, Dept of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00957
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(8): 32, 36
    Notes:
    AgComm Teaching

    230. Get a jump on success with pre-season sales

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agricultural Economics) and Purdue University, Department of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01031
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(2) : 32, 34
    Notes:
    AgComm Teaching

    234. Selling to introverts and extraverts

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agricultural Economics) and Purdue University, Department of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00963
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(1): 62, 64, 66-67
    Notes:
    AgComm Teaching

    235. What dealers think of sales reps

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agricultural Economics) and Purdue University, Department of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00960
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(7): 32-34
    Notes:
    AgComm Teaching

    236. What every salesperson should know about ROI

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agriculture Economics) and Purdue University, Department of Agriculture Economics
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01027
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(4) : 60, 62
    Notes:
    AgComm Teaching

    237. "Avon principle" works for farmers: farmer-dealer network is farmers selling to farmers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gage, Theodore J. (author)
    Format:
    Journal article
    Publication Date:
    1980-11-24
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18430
    Journal Title:
    Advertising Age
    Journal Title Details:
    51(51) : S-4-S-5
    Notes:
    Describes method used by hybrid seed marketers to sell to a farmer-dealer at wholesale, then allow the farmer to distribute the product in a local area.

    238. Advertising and promotion methods to increase customer sales for u-pick farms

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dahl, Delbert T. (author / Office of Agricultural Communications and Education, University of Illinois, Urbana, IL)
    Format:
    Conference paper
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08292
    Notes:
    Evans, AgComm teaching, In; Proceedings of the 1980 Illinois Strawberry School, March 4, 1980, Mt. Vernon, IL. Urbana, IL : University of Illinois (Cooperative Extension Service Horticulture Series 21) p. 22-27

    241. Improving selling efficiency as energy costs soar

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agriculture Economics) and Purdue University, Department of Agriculture Economics
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00955
    Journal Title:
    Agri Marketing
    Journal Title Details:
    18(5): 110-117
    Notes:
    AgComm Teaching

    242. Packing your bags and moving on ...

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agricultural Economics) and Purdue University, Department of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00966
    Journal Title:
    Agri Marketing
    Journal Title Details:
    18(11): 32, 38-39, 42
    Notes:
    AgComm Teaching

    243. Target your marketing to a select group

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agricultural Economics) and Purdue University, Department of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C00981
    Journal Title:
    Agri Marketing
    Journal Title Details:
    18(7): 24, 26, 28
    Notes:
    AgComm Teaching

    244. When you lose a customer - it doesn't have to hurt

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author / Purdue University, Department of Agricultural Economics) and Purdue University, Department of Agricultural Economics
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C00968
    Journal Title:
    Agri Marketing
    Journal Title Details:
    18(10): 42-43
    Notes:
    AgComm Teaching

    245. Role of the artificial insemination newsletter as a marketing communications tool

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dohner, J.C. (author)
    Format:
    Report
    Publication Date:
    1979
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 20 Document Number: B02234
    Notes:
    #359, Harold Swanson Collection. See B02985 for thesis on which the report is based., Report of a master's thesis in agricultural journalism, Agricultural Journalism Department, University of Wisconsin. 109 p.

    246. Role of the artificial insemination newsletter as a marketing communications tool

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dohner, James C. (author)
    Format:
    Master's thesis
    Publication Date:
    1979
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: B02985
    Notes:
    Eugene A. Kroupa Collection. See B02234 for a published report about this thesis., Thesis for master of science degree in agricultural journalism, Agricultural Journalism Department, University of Wisconsin, Madison, WI. 119 pages.

    249. Promoting products and services bought by farmers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ferguson, R.C. (author)
    Format:
    Journal article
    Publication Date:
    1975-01-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: C28210
    Journal Title:
    Hoard's Dairyman
    Journal Title Details:
    120 : 60
    Notes:
    No. 7 in a series of features about dairy-related careers. " More than $70 million was spen on presenting information and advertising agricultural products in 1973."

    250. Farming 75

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Report
    Publication Date:
    1975
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 27 Document Number: B02709
    Notes:
    AgCom Teaching, Chicago : Marketing Department, AMOCO Oil Company, 1975. 23 p.

    251. Selling points for Doane media study

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kremer, R.H. (author)
    Format:
    Journal article
    Publication Date:
    1974-06
    Published:
    USA: National Association of Radio Farm Directors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09340
    Journal Title:
    Inside Report for the Investors in the Sales Marketing Project
    Journal Title Details:
    June-July, 1974 : 1-7
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 2. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    255. Designing research to develop quantitative measures of sales response to promotional campaigns

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Peter L. (author / Agricultural Economist, Marketing Economics Division, Economic Research Service, USDA) and Agricultural Economist, Marketing Economics Division, Economic Research Service, USDA
    Format:
    Conference paper
    Publication Date:
    1970
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05460
    Notes:
    Evans, AgComm teaching, Mimeographed, 1970. 15 p. Presented at the 17th International Meeting of the Institute of Management Science, Imperial College, London, UK, July 2, 1970.

    256. Farm broadcasting gets reactions in sales seminars

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wilkinson, R. (author)
    Format:
    Journal article
    Publication Date:
    1966-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09492
    Journal Title:
    CHATS
    Journal Title Details:
    27(9) : 2-3
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    257. On NATRFD members concerning themselves with direct sales

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1963-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09479
    Journal Title:
    CHATS
    Journal Title Details:
    24(9) : 4-5
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    258. On farm broadcasters delivering commercial copy

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1963-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09478
    Journal Title:
    CHATS
    Journal Title Details:
    24(8) : 4-5
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    259. Methods of evaluating the sales effectiveness of agricultural commodity promotional programs

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Peter L. (author / Economic Research Service, USDA) and Economic Research Service, USDA
    Format:
    Speech
    Publication Date:
    1960
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05438
    Notes:
    AgComm teaching, Evans, Mimeographed, 1960. 10 p. Presented at National Marketing Service Workshop, Biloxi, MS, November 17, 1960.

    263. Sales role of RFDs: a guest editorial

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chapman, J. P. (author)
    Format:
    Journal article
    Publication Date:
    1955-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09469
    Journal Title:
    CHATS
    Journal Title Details:
    16(3) : 5-6
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    264. How to reach the farm market

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Calkins, C. (author)
    Format:
    Archive
    Publication Date:
    1953
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09660
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/89. Box No. 1. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Official Historian's Records 10 : 25

    265. Eastern Dealer, The

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Magazine
    Publication Date:
    1947-01
    Published:
    USA: George Wright Ferguson
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: A-W RS.12; Folder: RS.12.E.045 Document Number: D03265
    Journal Title:
    41
    Journal Title Details:
    6
    Notes:
    30 pgs, John Harvey Collection; Rare Serial Collection

    266. Selling our way out of the farm problem: selling is ineffective without advertising

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hall, Joseph B. (author / President, The Kroger Company)
    Format:
    Journal article
    Publication Date:
    1943-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05779
    Journal Title:
    Vital Speeches of the Day
    Journal Title Details:
    20(11) : 343-347
    Notes:
    Speech presented to the Women's Advertising Club of Washington, D.C., January 22, 1943.

    268. To secure for farm papers a more equitable share of advertising appropriations

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1938-10-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36861
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Pages 4-7, minutes of the annual meeting, APA, Chicago, Illinois, October 18, 1938., Discussion about needs and methods. Led to an approved motion to plan a presentation to be used for united action.

    269. You asked me "Why?"

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mumm, William M. (author / President, Mumm-Romer-Robbins and Pearson, Inc., Columbus, Ohio) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1937-10-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36858
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Delivered at the annual APA meeting, Chicago, Illinois, October 20, 1937. 7 pages., Advertising agency executive offers suggestions to farm publishers about how to improve their space sales effectiveness.

    270. How to sell the farm market

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, Glenn H. (author / President, Campbell-Sanford Advertising Company, Cleveland, Ohio) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1936-10-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36854
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Delivered at the APA annual meeting, Chicago, Illinois, October 14, 1936. 8 pages.

    271. Farm family influence on sales by retailers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Presentation
    Publication Date:
    1928
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36787
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 8, 17 pages., Presentation by APA with data illustrating the size, importance and buying patterns of the farm market.

    272. How farm papers cooperate with the agencies

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author / Executive Secretary, APA) and Agricultural Publishers Association.
    Format:
    Report
    Publication Date:
    1926-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28860
    Notes:
    Agricultural Publishers Association Records, UI Archives., Special Bulletin 27. 7 pages., Report of a speech before the Advertising Agencies Council of Cincinnati, Ohio.

    273. Both sides of the question

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Simpson, Roy B. (author / President, Simpson Advertising Company, St. Louis, Missouri) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1925-10-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24912
    Notes:
    Special Bulletin No. 94. Presented at annual meeting, Agricultural Publishers Association, Chicago, Illinois, October 15, 1925. 4 pages.

    274. Midwest radio stations form advertising chain

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1925-09-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24916
    Notes:
    Bulletin No. 36. Page 2., Six radio stations have formed a broadcasting chain that will send out advertising programs daily, each taking one night each week. "The formation of this group may be significant in indicating a trend in the movement to use radio for advertising purposes, thereby diverting appropriations that otherwise might go into farm papers and other printed media."

    275. Farm papers for travel advertising

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author) and Agricultural Publishers Association.
    Format:
    Article
    Publication Date:
    1925-07-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28856
    Notes:
    Agricultural Publishers Association Records, UI Archives., APA Special Bulletin 63. 2 pages.

    277. Advertising agency constructively criticises farm paper soliciting methods

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1924-04-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24868
    Notes:
    Special Bulletin No. 19. 1 page., "Hammering the other fellow gets no where and sometimes imperils the account."

    279. Publisher influence on dealers to promote advertising in the farm field

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, W.G. (author) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1923-03-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24841
    Notes:
    Special Bulletin No. 21, pages 1-5., Defends objection to the practice of inducing dealers to write advertisers, suggesting the use of publications in territory covered by dealer.

    280. Advertising and the American farmer

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jardine, W.M. (author / President, Kansas State Agricultural College)
    Format:
    Speech
    Publication Date:
    1922-07-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22529
    Notes:
    Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Presented at the general session of A.A.C.W., Milwaukee, Wisconsin, June 12, 1922. Included in Agricultural Publishers Association, Special Bulletin of July 1, 1922, pp. 1-5., Urges advertisers to focus not only on what farmers buy, but also on helping them market what they produce. "I am firmly convinced that the marketing of farm produce in America is going to offer a steadily increasing opportunity for the expert in selling."

    281. Selling corsets to farm women

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Review
    Publication Date:
    1922-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22517
    Notes:
    Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural Publishers Association, Special Bulletin, 2 pages., Reviews an article in Printer's Ink (June 8, 1922, p. 73), "How Gossard merchandises corsets to 12,000,000 farm women."

    282. Selling the farm press to advertisers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author) and Agricultural Publishers Association.
    Format:
    Article
    Publication Date:
    1922-06-27
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28854
    Notes:
    Agricultural Publishers Association Records, UI Archives., Special Bulletin. 8 pages., Describes a proposed campaign of publicity and advertising to promote marketers to advertise in farm periodicals.

    283. Lipsticks on the farm

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association.
    Format:
    Editorial
    Publication Date:
    1922-02-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28855
    Notes:
    Agricultural Publishers Association Records, UI Archives., Printers Ink magazine editorial of January 26, 1922, cited in APA Special Bulletin. 1 page., Describes potentials for selling to farm women.

    284. Our agency problems

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    LeQuatte, T.W. (author / Successful Farming) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1920-06-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28510
    Notes:
    Agricultural Publishers Association Archives, Pages 11-19 in proceedings of the Agricultural Publishers Association meeting at the Associated Advertising Clubs of the World Convention, Indianapolis, Indiana, June 7, 1920., Farm publication representative describes problems associated with the development and standardization of advertising and advertising methods during a period of rapid change. Reactions from participants in the conference follow this presentation.

    287. Fair play copy resolution: special bulletin

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Bulletin
    Publication Date:
    1917-06-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24814
    Notes:
    Special Bulletin. 1 page., "Some papers in our Association are not living up to the Fair Play Copy Resolution as strictly as they should." Bulletin reminds member publishers to maintain standards for acceptable copy from advertisers.

    288. Enforced changes in circulation methods

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Darlington, T.M. (author)
    Format:
    Journal article
    Publication Date:
    1917
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16896
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    29(9) : 44-45
    Notes:
    Counters criticism of farm papers for "giving away" circulation, selling premiums more than subscriptions, and paying solicitors 100% of what they take in.

    291. Eight college magazines form an association

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1915-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16865
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    27(8) : 58
    Notes:
    Second annual meeting of the Association of Agricultural College Magazines in Chicago, Illinois. Represented: Cornell Countryman (New York), Agricultural Student (Ohio), Illinois Agriculturist, Purdue Agriculturist (Indiana), Progressive Agriculturist (Oklahoma), Wisconsin Country Magazine, Penn State Farmer.

    292. Association of Agricultural College Magazines

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1915-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 125 Document Number: C16857
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    26(11) : 81
    Notes:
    Announces organization of the Association of Agricultural College Magazines. Six magazines as members. Magazines are published by students and circulated to graduates of the colleges and farmers in their respective states. "By associating they can offer an advertiser a large circulation among educated and prosperous farmers." Magazines represented: Cornell Countryman, Iowa Agriculturist, Purdue Agriculturist, Wisconsin Country Magazine, Penn State Farmer and Illinois Agriculturist.