12 pages, Background
Health risk communication plays a key role in promoting self-protective measures, which are critical in suppressing COVID-19 contagion. Relatively little is known about the communication channels used by rural poor populations to learn novel measures and their effectiveness in promoting self-protective behaviors. Behavioral change can be shaped by people’s trust in government institutions which may be differentiated by social identity, including indigeneity.
Methods
During an early phase of the pandemic, we conducted two telephone surveys with over 460 communities – both Indigenous and mestizo – without road access and limited communication access in the Peruvian Amazon. This is the first report on the association of information sources about self-protective measures against COVID-19 with the adoption of self-protective behaviors in remote rural areas in developing countries.
Results
People mainly relied on mass media (radio, television, newspapers) and interpersonal sources (local authorities, health workers, neighbors/relatives) for information and adopted handwashing, mask-wearing, social distancing, and social restrictions to varying degrees. Overall, self-protective behaviors were largely positively and negatively associated with mass media and interpersonal sources, respectively, depending on the source-measure combination. Mistrust of the government seems to have shaped how Indigenous and mestizo peoples distinctively responded to interpersonal information sources and relied on mass media.
Conclusions
Our findings call for improved media access to better manage pandemics in rural areas, especially among remote Indigenous communities.
23 pages, Young farmers play a significant role in sustaining food security and the communities’ and rural areas’ viability. However, as with many countries, Thailand is facing a decline in the number of young farmers who, if not productive and satisfied with their farm business, are likely to exit farming to take advantage of their increased educational level and off-farm job opportunities. Data were collected by interviewing young farmers in the Prachin Buri province, Thailand, with the aim of assessing their reason for farming in the long-term and the type of farming. Farming decisions can be categorised into three types: full-time profit-oriented farming with a focus on rice production (~53%), full-time multifunctional farming in innovative mixed or organic production systems (~23%), and part-time farming where young farmers work off-farm and farm outside regular working hours (~24%). Using path analysis, we investigated which physical and psychological factors affect young farmers’ decisions to pursue these three farming types. The results show that non-monetary farming’s benefits are as important as monetary benefits. Education, farming and regular off-farm work experience, farm production, market and pest problems, and government support directly affect the farming types. These effects were also mediated by attitudes towards farming and net farming income. Young farmers choosing to pursue multifunctional farming have higher incomes, more often apply sophisticated technologies, and farm more sustainably than those choosing the other types of farming. This indicates that a shift from conventional rice production to more diversified production systems using innovative technologies is needed to sustain farming success and retain young people in the farming sector.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: C25140
Notes:
Retrieved December 17, 2006, Presented at the Newspapers and Community-Building Symposium XI of the National Newspaper Association and Huck Boyd National Center for Community Media at Milwaukee, Wisconsin, September 29-30, 2005. 14 pages., Department of Communication and Journalism, Auburn University, designs a journalism education program that involves students in working with high school-based community newspapers in two rural communities.