Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: C23385
Notes:
Checkbiotech via Food Safety Network. 3 pages., Author highlights the comments of a speaker who urged fellow biotechnology scientists: "You have to take the time to communicate to the public. If you don't, the activists will."
Cole, Remileku Rakey (author / Cornell University) and Association for International Agricultural and Extension Education
Format:
conference papers
Publication Date:
1997-03-04
Published:
Africa
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: C20269
Notes:
Burton Swanson Collection, Section A; from "1997 conference papers : Association for International Agricultural and Extension Education", 13th Annual Conference, 3, 4, 5 April 1997, Arlington, Virginia
18 pages., Via online journal., The study asserts that rural villages which have developed relatively complex communication systems have extensive local knowledge and practice systems. Using the knowledge and community-based perspective, the study departs from past works of development communication scholars, who have focused their attention mainly on the transfer of information. The study is concerned with how meaning is created and shared in rural communities through the use of communication. It looks at how small homogenous farming communities in Thailand – world’s number one rice exporter – utilize communication to improve rice crop production. It asks: what roles does communication play in the formation of collective definitions (perspectives) and the construction/management of local knowledge and practices on rice farming? To explore the plausibility of this paper’s assertion, ethnographies of two rice farming villages were conducted – Baan Sap Som Boon (irrigated) in Chainat province (Central Region) and Baan Hua Hae (rainfed) in Ubon Ratchathani province (Northeast Region). Data generation period was from October 2004 to July 2005. Research results indicate that Baan Sap Som Boon has both an extensive knowledge of rice farming methods and procedures and an elaborate community-based communication system. Baan Hua Hae, on the other hand, practices more traditional means of rice production and divides time with other livelihood activities. In both villages, communication plays a central role in improving crop production via facilitating the formation of collective definitions on rice farming, labor, economics and agriculture-related institutions.
Sahay, B.N. (author), Singh, I.B. (author), and Ph.D. student, Department of Agricultural Journalism, University of Wisconsin, Madison, WI; Dy. Director (S.W.), P.E.O., Planning Commission, New Delhi, India
Format:
Journal article
Publication Date:
1970-09
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 39 Document Number: B04461
