Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12131
Notes:
News release from the Pear Bureau Northwest introduces the first winner in a nationwide "Aisle of Red Pears" display challenge. This article features displays at the Fresh Thyme store in Iowa. 3 pages., "We have seen some amazing displays that are resulting in double digit sales increases."
Richards, Timothy J. (author), Klein, Gordon (author), Bonner, Celine (author), and Bouamra-Mechemache, Zohra (author)
Format:
Research summary
Publication Date:
unknown
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10026
Notes:
Paper presented at the Agricultural and Applied Economics Association annual meeting, Chicago, Illinois, July 30-August 1, 2017. 44 pages., Authors examined retail sales data in several product categories (e.g., coffee and soft drinks) to learn how margins can vary with package size. They cited evidence of "strategic obfuscation" through slight differentiations of product sizes or flavors.