Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24855
Notes:
Special Bulletin No. 37, 3 pages., Findings of surveys among farm publishers and advertising managers of Chicago department stores. Includes reports of objections raised by department stores about advertising in farm papers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28852
Notes:
Agricultural Publishers Association records, UI Archives., Bulletin 232, page 3., Urges excluding from farm papers copy that attacks dealers, advertisers selling direct or through dealers, or reflecting unfairly upon a competitor in business.
"a key to expanding farmers' e-commerce activity is the ability to build personal relationships over the Internet that satisfy farmers' service needs."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23820
Notes:
Meatingplace.com via Food Safety Network. 2 pages., Summarizes new research by the American Meat Institute and the Food Marketing Institute about factors influencing shoppers' meat purchases.
Baker, Lauri M. (author), Boyer, Cheryl R. (author), Peterson, Hikaru Hanawa (author), King, Audrey E.H. (author), and Kansas State University
University of Minnesota, St. Paul
Format:
Journal article
Publication Date:
2018-08
Published:
United States: American Society for Horticultural Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: D10334
8 pages., Via online journal., Online, direct selling (ODS) has become the leading way that people acquire goods, with Amazon (Seattle, WA) being the largest online vendor in the United States. This study sought to determine if horticultural businesses were engaging in ODS with Amazon, ebay, and other websites. Researchers examined the ODS activity of 498 businesses using quantitative content analysis methods, and found that 93 horticultural industry businesses were conducting some form of ODS through their websites, but only four offered products on Amazon. Results indicate that ODS remains an untapped marketplace for the horticultural industry, particularly for small, rural businesses.
Barbour, Bruce (author), Morgan, Jennifer (author), and Morgan: Director, Sustainable Agriculture Project, Stony Brook Millstone Watershed Association; Barbour: Associate Professor, Department of Agriculture and Resource Management Agents, Cook College, Rutgers University
Format:
Journal article
Publication Date:
1991-03
Published:
USA: New York : John Wiley & Sons
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06226
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 2 Document Number: B00211
Notes:
AgComm Teaching. Hal R. Taylor Collection, CRC Report No. 3. Communications Research Center, School of Public Relations and Communication, Boston University. 51pp.