Urges scientists (described as by nature reductionists) to pay attention to broader environmental health issues revealed in popular literature. Silent Spring (Carson, 1962) cited as an example.
Cooper, G.A. (author / USDA Forest Service, Pacific Northwest Forest and Range Experiment Station, Portland, OR) and USDA Forest Service, Pacific Northwest Forest and Range Experiment Station, Portland, OR
Format:
Conference paper
Publication Date:
1984
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01047
Notes:
Phase 2; Evans, In: Moeller, G.H. and Seal, D.T., eds., Technology transfer in forestry : proceedings of a meeting of the International Union of Forestry Research Organizations, subject group s608; 1983 25 July - 1 August. London : Great Britain Forestry Commission, 1984. (Forestry Commission Bulletin No. 61) p. 47-52.
USA: Washington, D.C. : U.S. Government Printing Office
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00812
Notes:
AgComm Teaching, see ID #C00802, In Popular Reporting of Agricultural Science: Strategies for Improvement, Proceedings of the National Agricultural Science Information Conference held at the Scheman Continuing Education Building, Iowa State University, Ames, Iowa, October 22-26, 1979 (pp. 107-112).
Hussain, Muzaffar (author / Director, Agricultural Information, Punjab, Pakistan) and Director, Agricultural Information, Punjab, Pakistan
Format:
Conference paper
Publication Date:
1980-03
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04010
Notes:
In: Agricultural information to hasten development : proceedings of the VIth World Congress of the International Association of Agricultural Librarians and Documentalists; 1980 March 3-7; Manilla, Philippines. Los Banos, Philippines : Agricultural Information Bank of Asia, 1981. p. 309-322
18 pages, Universities must strategically communicate agricultural science to effectively reach millennials skeptical of agricultural innovations and constantly assessing the credibility of online information. Universities are trusted information sources and must maintain credibility on social media platforms such as Twitter, used by millennials to receive and share information. Source credibility seeks to understand message source and recipient characteristics that influence recipients’ perceptions of a source’s expertise and trustworthiness. The purpose of this study was to explore differences in engagement when specific factors affecting source credibility were emphasized when communicating with millennials about agricultural science on Twitter. The purpose was accomplished by describing the level of engagement and the differences in engagement observed between perceived gender, race, and age of university scientists. Over seven months, researchers wrote press releases about published journal articles authored by two or more diverse, university-affiliated scientists. They published multiple tweets about each release, with the only difference being the scientists’ headshots. Scientists were categorized as perceived male versus female, White versus Non-White, and older versus younger. Descriptive analysis of engagement metrics from 32 tweets found those with females performed better than those with males. Non-White scientist tweets performed better with the exception of engagement rate. Tweets featuring younger scientists received more engagement than older. The exploratory results implied tweets featuring young, Non-White females may elicit higher engagement. Future studies should examine if engagement metrics are correlated with source credibility dimensions. Strategically featuring diverse scientists in research communication may be utilized to build engagement in universities’ social media.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02433
Notes:
Page 57 - Abstract of a paper presented at the International Conference of the Australasia Pacific Extension Network (APEN), Lincoln University, Christchurch, New Zealand, August 26-28, 2013. 100 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07311
Notes:
Paul Hixson Collection., 1 page., A classic and creative "how-to" resource that "can be of great help when your copy seems too simple, or when you don't know what to say, but you want it to sound good."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: C20093
Notes:
7 pages; from Creating a Climate for Change : Extension in Australasia, Australasia-Pacific Extension Network (APEN), National Forum 26-27 October 2000, Melbourne, Australia
Rudgard, Stephen (author), Chisenga, Justin (author), Keizer, Johannes (author), Onyancha, Irene (author), and Zwarf, Robert Portegies (author)
Format:
Paper
Publication Date:
2006-05-21
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: C24480
Notes:
Retrieved July 5, 2006, Conference sponsored by the International Association for Agricultural Information Specialists (IAALD) in Nairobi, Kenya, May 21-26, 2006. Via Livelihoods Connect. 9 pages., Conference theme: "Managing agricultural information for sustainable food security and improved livelihoods in Africa."
Olojede, J.C. (author), Ifenkwe, G.E. (author), Oparaojiaku, J.O. (author), and Department of Rural Sociology and Extension, Michael Okpara University of Agriculture, Umudike, Abia State, Nigeria
Department of Rural Sociology and Extension, Imo State Polytechnic Umuagwo, Ohaji, Nigeria
Format:
Journal article
Publication Date:
2017
Published:
Nigeria: Agricultural Extension Society of Nigeria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08149
Aberle, Jennifer T. (author), Fetsch, Robert J. (author), Haddock, Shelley A. (author), Peterson, Rick L. (author), and Zimmerman, Toni Schindler (author)
Format:
Journal article
Publication Date:
2005-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26222
Hauser, Michael (author), Lindtner, Mara (author), Prehsler, Sarah (author), Probst, Lorenz (author), and University of Natural Resources and Life Sciences, Austria
Format:
Online journal article
Publication Date:
2016-07-30
Published:
Austria: Science Direct
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: D10962
9 pages, via online journal, Farmers who engage in farmer participatory research (FPR) change their established social roles in households and communities. As such, comprehension of farmers’ role transitions is important to understand the extrinsic and intrinsic factors impeding or supporting the uptake and use of FPR by farmers. The existing FPR literature, however, does not address such role transitions. In this study, we analyzed farmers’ experiences with FPR and underlying role transitions in a commercial organic agriculture project in western Uganda. We drew on quantitative and qualitative data from interviews, group discussions, and observations involving farmers and extension workers. Our results suggest extrinsic and intrinsic factors affect farmers’ self-conception, influencing their willingness to participate in FPR. The level of alignment between the self-conception and the anticipated role determines farmers’ decision regarding participation in FPR and affects their response pattern. Farmers’ response pattern and individual set of inhibitors and facilitators lead to the experience of role insufficiency or role mastery, which is crucial for farmers’ continuation or termination of on-farm experiments. Understanding and facilitating role transitions is, therefore, essential for sustaining on-farm experiments, which complements current technical FPR training.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11233
Journal Title Details:
15 pages
Notes:
Presentation at Risk Communication Superworkshop sponsored by the International Association of Agricultural Communicators in Education on May 10-11, 2000, at Orlando, Florida.
The indexes for Department of Agriculture and Agricultural Experiment Station literature are not the easily located or readily available except in a few libraries. There is valuable historical research that could be of use to researchers in many fields. Agricultural librarians need to find ways to make the literature more readily available. This article presents the best sources for finding citations. Article copies available for a fee from Haworth document delivery service: 1-800-HAWORTH. :e-mail address Docdelivery@haworthpress.com web site:http://HaworthPress.com copyright 2002 by the Haworth press, Inc.. All rights reserved.
Grichting, Anna (author), Awwaad, Reem (author), Ball, Luzita (author), and Tantillo, Paige (author)
Format:
Proceedings
Publication Date:
2016
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08816
Notes:
Pages 85-109 in Rob Roggema (ed.), Agriculture in an urbanizing society volume one: proceedings of the sixth AESOP conference on sustainable food planning. United Kingdom: Cambridge Scholars Publishing. 549 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06834
Notes:
Pages 40-67 in LeeAnn Kahlor and Patricia A. Stout (eds.), Communicating science: new agendas in communication. Routledge, Taylor and Francis Group, New York, NY. 265 pages.
Swanson, Harold B. (author / University of Minnesota, Dept of Information and Agricultural Journalism) and University of Minnesota, Dept of Information and Agricultural Journalism
Format:
Journal article
Publication Date:
1980
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00719
McAnany, Emile G. (author / Professor, International Communications, Department of Radio, Television, and Film, University of Texas, Austin, TX) and Professor, International Communications, Department of Radio, Television, and Film, University of Texas, Austin, TX
Format:
Conference paper
Publication Date:
1984
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: C03166
Notes:
Keynote address; Including responses to keynote address by Thomas Guback and James F. Evans; See C03165 for original, In: Sigman, Vickie A., ed. Development communications in the third world : proceedings of a midwest regional symposium at the University of Illinois at Urbana-Champaign; April 15, 1983. Urbana, IL : College of Agriculture, University of Illinois, 1984. p. 1-18 (International Agriculture Publications General Series No. 2)
USA: National Project in Agricultural Communications, East Lansing, Michigan.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes9; Folder: NPAC File Document Number: C12646
Notes:
In Document D09071, Francis C. Byrnes Collection, Presented before a meeting of teachers, researchers and extension personnel of Michigan State College, October 28, 1953. 15 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: D07874
Notes:
Pages 99-102 in M.J. Navarro (ed.), Voices and views: why biotech? ISAAA Brief No. 50. International Service for the Acquisition of Agri-biotech Applications, Ithaca, New York. 158 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24348
Notes:
162 pages., Focuses on the language being used by politicians, scientists, journalists and companies regarding genetic modification of plants. Examines "how language shapes, and can be used to manipulate, our opinions."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25899
Notes:
Report of a session, "How to make a big story bigger," at the 5th World Congress of Science Journalists in Melbourne, Australia, on April 16-20, 2007. 2 pages.
Fletcher, A.M. (author / University of Georgia) and University of Georgia
Format:
Conference paper
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 55 Document Number: C01236
Notes:
AgComm Teaching; See also ID C01090, IN: Marks, J.J. and Cooper, B., eds., Proceedings of the ESCOP Communications Workshop; 1982 September 16-17; St. Louis, MO. Columbia, MO : University of Missouri, 1982. p. 58
Agricultural Communications Documentation Center, Funk Library, University of Illinois Folder: 161 Document Number: D07871
Notes:
Pages 114-117 in M.J. Navarro (ed.), Voices and views: why biotech? ISAAA Brief No. 50. International Service for the Acquisition ofAgri-biotech Applications, Ithaca, New York. 158 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02236
Notes:
Pages 79-92 in Jane M. Perkins and Nancy Blyler (eds.), Narrative and profssional communication, Ablex Publishing Corporation, Stamford, Connecticut. 224 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05910
Notes:
Pages 19-37 in Liverman,D.G.E., Pereira, C.P.G. and Marker, B. (eds) Communicating environmental geoscience. Special Publication 305, Geological Society, London, U.K.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Folder: 161 Document Number: D07870
Notes:
Pages 110-113 in M.J. Navarro (ed.), Voices and views: why biotech? ISAAA Brief No. 50. International Service for the Acquisition ofAgri-biotech Applications, Ithaca, New York. 158 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29123
Notes:
Via Knight Science Journalism Tracker. 1 page., Reviews coverage by the Anchorage Daily News and New York Times about uses of wind energy in rural Alaska.