Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois
Format:
Report
Publication Date:
1926-05-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36776
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 7, 2 pages., Invites member farm publishers to consider promoting a prize letter contest staged jointly by the USDA, Radio Manufacturers and National Farm Radio Council. Cites considerations for supporting, or not.
Via ProQuest Historical Newspapers. 1 page., Survey by the National Farm Radio Council of Chicago identifies listening patterns and information preferences of farm listeners. The largest farm audience is listening at 8:30 p.m. A little more than 60 percent of the farm audience is listening at noon. Describes the types of agriculture news/topics desired.
Crawford, Nelson A. (author) and Rogers, Charles E. (author)
Format:
Book
Publication Date:
1926
Published:
USA: A.A. Knopf, New York City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14864
Notes:
300 pages., Sections feature the farmer's mind, the field of agricultural journalism, sources and types of agricultural information, and agricultural journalism methods.
Via ProQuest Historical Newspapers. 1 page., Charles Stengle, former U.S. representative in New York, becomes associate editor of National Farm News, a weekly farm paper published in Washington, D.C.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24850
Notes:
Bulletin No. 31, page 2., Identifies an advertising agency that is inviting free insertion of a "big news story" regarding one of the agency's clients. The agency "even proposed to furnish cuts to illustrate the article in question."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22492
Notes:
Agricultural Publishers Association Record, Jan 1, 1922 - Jul 1, 1922, Series No. 8/3/80, Box 4, University of Illinois Archives., Presented at the annual meeting of the American Agricultural Editors Association, Chicago, Illinois, May 15, 1922. 7 pages., Discusses his view of relationships among editors, advertising departments of farm papers, and advertising agencies.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22526
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to the Agricultural Editors' Association, Chicago, Illinois, May 16, 1922. Annual report, pp. 12-16., Offers his suggestions and reports those of several advertising agency representatives he surveyed.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22528
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to the Agricultural Editors' Association, Chicago, Illinois, May 16, 1922. Annual report, pp. 23-29., Describes the editorial philosophy of the national farm magazine he edits. Argues that "human interest" is not merely a factor in publishing, but the fundamental factor. "Farming is not an end in itself. It is a means to an end - which is living."
